Country Radio Specialists Mike O’Malley and Becky Brenner add yet another session to their 26th annual Pre-CRS seminar; Wednesday, February 19, 2020 from 8:30-11:30 am at the Omni Hotel in Downtown Nashville.
“Growing Your Brand Through YouTube”: Attendees will will get a crash course on how to use YouTube to increase views and grow your fan base. Presented by Margaret Hart, Label Relations Manager Nashville. See how stations and personalities are currently using the platform. Plus, learn best practices for doing it yourself through channel building and optimization.
Margaret Hart has been at YouTube for the past 8 years helping artists tap into the massive global reach of the platform to build their own brands and reach audiences around the world. She also teaches Digital Marketing at Belmont University, is an alumnus of Leadership Music and has been a volunteer with Big Brother Big Sister for the past 2 years. Prior to YouTube, she worked at William Morris Endeavor in Beverly Hills.
The A&O&B team will also present the first highlights from their 15th annual online perceptual study, “Roadmap 2020”. This is the largest study of Country P1’s in the U.S. and Canada. Attendees will discover trends in music tastes, radio usage, digital consumption, social networking and more.
Previously announced sessions include:
“360 ‘Radio’ for 2020”: John Zimmer, President of Zimmer Radio and Marketing Group, NAB representative from Missouri & Kansas, and the current Chairman of the 2020 NAB Radio Show in Nashville, shares his insights regarding the successful evolution of radio into the new decade. What will it take to grow your business while competing with new technologies and new generations of consumers? Use his insights to navigate the year ahead.
“How Improv Can improve your Show & Your Public Speaking”: You – yes YOU – are 100% capable of succeeding at Improv! All you need are three core techniques. Theatre professor and former Second City actor Christie Maturo will walk you though the process. In less than half an hour, you’ll have permission to be you and have the confidence that what you say will be interesting and make great radio.
Partner Mike O’Malley points out, “Inspiration and innovation come from events like this, the country radio seminar, and anywhere information is shared; and “what if” is celebrated. Providing an annual opportunity for this knowledge/idea sharing is important to us because, while this is a country-centric event, the takeaways go beyond a single format. In the end, it’s about great radio and ways to make long lasting connections with listeners.”
Brenner adds, “We are thrilled to be back at the Omni in partnership with our friends at Country Radio Seminar. This fast paced 3.5 hours are some of the most talked about at CRS. It is an opportunity to share, learn, grow and re-energize for the new year!”
The A&O&B Pre-CRS Seminar is free to all A&O&B clients, as well as any broadcasters in non-competitive situations. You can RSVP to Mike O’Malley – firstname.lastname@example.org or Becky Brenner email@example.com.